Wednesday, December 30, 2015

Technology Trends in 2016 and the Internet of Things (IOT)

This video is interesting to me not because of what they are saying, because Dr. Kleinrock one of the four fathers of the Internet told me the exact same information 5 years ago. Clearly there are reasons why Dr. Kleinrock is so smart and seeing into the future is one of them.

Monday, December 28, 2015

Yahoo is Trying to Become the #1 Search Engine Again and Using its Own Technology

I think this is a big and interesting story about Yahoo.
I would try the same strategy if I was the CEO of Yahoo. Many years ago when Yahoo was #1 and Google was just starting I was promoting Google and thankfully I bought Google stock when it first went public.

Now it is funny that fourteen+ years later I am writing an article asking everyone to give the new Yahoo search engine a chance. I see that Yahoo is sending a lot of traffic to smaller blogs and businesses. As this blog which is read by Google employees is receiving more traffic from the new Yahoo search engine than Google sends me.

Something seems a bit odd to me about Yahoo's new search results, many searches seem close to being exactly the same as Google's results. Some searches do seem dramatically different. I am still testing, yet I do not understand why so many searches show almost the exact same results on both Google and Yahoo?

Technology Innovation Business News - Bloomberg West

Why Facebook Supports Free Internet Service in India

How SEO Can Be Used to Protect Your Brand Name and For Search Page Domination

How can you use SEO methods to strengthen, protect and dominate the search engine results pages.
These sorts of SEO questions and concerns come up often and I do not see many good articles about this topic. It is also related to reputation management and the methods I describe in this article are also useful for reputation management.
How often does anyone look at the second page of search results?
Rarely, so if you can dominate the first page of the search results you should be happy.

I will explain some smart SEO ideas and then show you a link that will provide even more information to help you.

Sunday, December 27, 2015

Do You Have a Good Life? Learn the Lessons from this Research on Happiness

Brazil Faces Terrible Economic and Recession Problems in 2016

Nicholas Negroponte Talks About the Last 30 Years of Technology Advances and His Predictions

In 30 years Nicholas Negroponte predicts humans will learn large amounts of knowledge simply by eating a pill. Yes he is very serious about this idea. For example if you only spoke English and wanted to learn to read, write and speak Russian and Chinese you would eat two pills. One to acquire the knowledge of the Chinese language and the second to learn the Russian language.

Saturday, December 26, 2015

How Choosing the Wrong Keywords Can Waste Huge Amounts of Money

Below is a link to an excellent article about how you can waste a lot of money by choosing the wrong keywords to use in your PPC campaigns.
The article is just focused on PPC, however these "keyword tools" referenced in the article are also very useful for SEO. Furthermore your PPC testing can be used to focus and tune your SEO and improve the quality of your business lead generation system.

Chipotle's Ongoing Contamination Problems and the Public Relations Disaster it Causes

Thursday, December 24, 2015

Why Google and Ford Working Together Makes Me Laugh

In the news there are rumors of Google working with Ford on a Self Driving Car.
Why does this make me laugh?

If you use Blogger you will know exactly why I laugh. Google cannot build reliable defect (bug) free software. It is one thing to have Blogger as a barely usable product, it is an entirely different situation to expect me to drive in any software Google builds for a car until after I see it working properly for two years out on the real roads of America. Perhaps the software engineers Google has working on driver-less cars are better than the developers working on Blogger. If so Google should use the software developers that know how to fix many serious defects to fix all the bugs in Blogger.
Even if you are Google you still need to build high quality defect free products or consumers will not trust you. I think if the Ford engineers used Blogger for three months heavily they would not make any business agreement with Google.

Delivering Happiness by Jenn Lim - This Affects All Aspects of Your Life and Business

Tuesday, December 22, 2015

Star Wars Breaks Box Office Records: Bob Iger, Walt Disney Company CEO Interview

SEO Link Building Service and Strategies for Success

We updated this article, please click here to see the new SEO Link Building Techniques and Strategies for Success.

Monday, December 21, 2015

Why People Hate Social Media Promotions and Advertising

There are solid fundamental reasons why PPC and SEO will always be superior and more valuable then all of Social Media's combined promotion and advertising claims.
First of all the concept of people "searching" for exactly what they want and seeing it in less than a second is unbeatable.

The following article does a great job of verifying and explaining the rest of my beliefs. Of course I like the fact that this other expert agrees with me.
People do not want business advertisements forced upon them on Facebook or Twitter.

How to Optimize Your Google Adword (PPC) Investment

This is an interesting topic that is on many business owners minds. The following article is outstanding, yet too technical for many readers.
So I will give a few simple basic concepts before you read the article from SearchEngineLand.
The fundamental idea of a business is to maximize profits.
There is a saying I like and the author of this PPC article uses it:

"Revenue is vanity, and profit is sanity."

So your PPC bids can be very high and you will generate more revenue, however you will lose money.
I see this all the time with clients and even for my own products. E.g. if you have a low cost product you can spend a lot on advertising, then you will need to raise the price to cover these additional advertising expenses. I prefer to call them advertising investments in growing your business.
Also do not take PPC advice from Google Adwords employees. Think about it, their goal is to maximize Google's profits not yours. 
People waste a lot of Google Adwords money by being #1 when it is better to be #3 as close to as possible to the natural/organic #1 ranking. Humans focus their vision on the #1 natural ranking spot and 85% of them skip the paid advertisements.

Saturday, December 19, 2015

The New Star Wars Movie is Predicted to Beat All Previous Box Office Records

Friday, December 18, 2015

Turing CEO Martin Shkreli Faces Securities Fraud Charges

Thursday, December 17, 2015

What Would Elon Musk Think About This Entrepreneurs Self Driving Car?

The Syrian War and the Fight Against ISIS

Monday, December 14, 2015

What Will Happen to Bitcoin in 2016?

Sunday, December 13, 2015

Charlie Rose Interviews Bank of America CEO Brian Moynihan

The Reasons Why Many Experts Think Oil Prices Will Continue to Drop

Tuesday, December 08, 2015

New Developments in Jet Engine Technology Will Cut Noise 75% and Save 15% in Fuel

Monday, December 07, 2015

Google's Use of Artificial Intelligence and the Announcement of RankBrain

This was first posted on GotoTom2 on 10-26-15
It is a very big deal (breakthrough) in regards to improving search quality for Google. I do not believe Bing has any algorithms like this.

Google has released the details to the general public about it's new artificial intelligence system called RankBrain, which the search giant is using to handle difficult queries that search engines have previously been unable to solve.

The new RankBrain system is being used on a "very large fraction" of the search queries handled by Google, according to an unnamed Google employee. RankBrain helps Google decipher the approximately 16% of phrases that the search engine has not encountered before. According to Jack Clark who spoke with Google research scientist Greg Corrado. He said it is the third most important ranking signal.

Saturday, December 05, 2015

Google Video - Older Yet Still Relevant Today: Google's 300 Year Mission

Google is on a 300 year mission, and we are only a few years into this long journey. It seems to me that the Google founders still have a passion to work as much as possible on achieving their 300 year objectives and goals as soon as they can. I think the next 10 years will be truly amazing and I will look back at this blog post and smile.
One interesting fact that is confirmed in this video is how the founders of Google resisted the idea of running advertisements on the Google search engine. Google's current revenue (Alphabet Inc.) is 99% from Internet advertising, furthermore Google transformed the entire advertising industry, and the future looks fantastic for Internet search.

What Will Happen if Our Computers Become Smarter Than Us? by Nick Bostrom Artificial Intelligence Expert

I have mixed feelings about Artificial Intelligence and how fast it will advance. I think it will take more time and 50-80 years. However I could be wrong and some very smart people say it will happen quickly. Please watch this video and decide for yourself.

Friday, December 04, 2015

US Stock Market Surges Up Due to Strong US Economy

Sir Michael Moritz Interview - by Emily Chang