Below is a link to a very interesting new set of guidelines for quality from Google.
It confirms what Google has been working on for the last year.
Google is now putting a high emphasis on sites that are considered to
have a high level of expertise, authoritativeness or trustworthiness.
This is something that Google has been working on in their algorithms
for some time, and shouldn’t be much of a surprise for webmasters to see
this.
Lacking in E-A-T
Google’s brand new emphasis in the new Quality Rater’s Handbook is the idea of E-A-T, which is a website’s “expertise, authoritativeness and trustworthiness”.
Too Many Ads = Low Quality to Google Raters.
In the past the raters only looked for spammy or deceptive advertising.
Today you want little or no advertising, especially on your home page.
Google has illegally broken into my Blogs over 100 times. Google is editing, illegally deleting my content, and damaging my Blogs. Google wants to hide the evidence of the felony crimes that they have committed against me and my family. Sundar Pichai the Google CEO is a CRIMINAL.
