Below is a link to a very interesting new set of guidelines for quality from Google.
It confirms what Google has been working on for the last year.
Google is now putting a high emphasis on sites that are considered to
have a high level of expertise, authoritativeness or trustworthiness.
This is something that Google has been working on in their algorithms
for some time, and shouldn’t be much of a surprise for webmasters to see
this.
Lacking in E-A-T
Google’s brand new emphasis in the new Quality Rater’s Handbook is the idea of E-A-T, which is a website’s “expertise, authoritativeness and trustworthiness”.
Too Many Ads = Low Quality to Google Raters.
In the past the raters only looked for spammy or deceptive advertising.
Today you want little or no advertising, especially on your home page.
How many people is Google censoring? Google is censoring 98% of my content. Elon Musk never fixed any of the evil censorship that Jack Dorsey and his team built into the X software. We do not have online freedom of speech.
